Writing Business Bids and Proposals For Dummies
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<div style="margin: 0px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; font-family: 'Segoe UI', 'Segoe UI Web', Arial, Verdana, sans-serif; font-size: 12px;"> <div style="margin: 0px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow: visible; cursor: text; clear: both; position: relative; direction: ltr;"> <p><b>Acquire the necessary skills to win business through proposals, bids, tenders, and presentations—this hands-on guide is your partner for success </b></p> </div> <div style="margin: 0px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow: visible; cursor: text; clear: both; position: relative; direction: ltr;"> <p>You have in your hands the collected knowledge and skills of the professional proposal writer. Proposal writing is a profession — a growing and increasingly important one and an essential part of a broader group of business development professionals who plan and execute strategies for businesses who want to obtain new customers. Proposal writers have a professional organization — the Association of Proposal Management Professionals (APMP) — and their best practices are the foundation for this book. </p> </div> <div style="margin: 0px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow: visible; cursor: text; clear: both; position: relative; direction: ltr;"> <p>Proposal writing is a skill you can learn, practice, and master; you can even go through a professional certification process to prove your mastery. Writing Business Bids & Proposals For Dummies is your no-nonsense guide to finding out what professional proposal writers know and for applying it to your own business. </p> </div> <div style="margin: 0px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow: visible; cursor: text; clear: both; position: relative; direction: ltr;"> <p>If you’re a small- to medium-size business owner, a first-time proposal writer in a medium-size company, or a sales representative, you know that a written proposal (printed or electronic) is still a common, personal, and effective way to win business. Written in plain English, Writing Business Bids & Proposals For Dummies will help you to: </p> </div> <div style="margin: 0px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; position: relative;"> <ul style="margin: 0px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow: visible; cursor: text; font-family: verdana;"> <li style="margin: 0px 0px 0px 24px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow: visible; cursor: text; clear: both; position: relative; direction: ltr; display: block; font-size: 11pt; font-family: Calibri, Calibri_MSFontService, 'Times New Roman', sans-serif; vertical-align: baseline;"> <p>Know the difference between reactive proposals (the RFP or request for proposal) and proactive proposals </p> </li> </ul> </div> </div> <div style="margin: 0px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; font-family: 'Segoe UI', 'Segoe UI Web', Arial, Verdana, sans-serif; font-size: 12px;"> <div style="margin: 0px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; position: relative;"> <ul style="margin: 0px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow: visible; cursor: text; font-family: verdana;"> <li style="margin: 0px 0px 0px 24px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow: visible; cursor: text; clear: both; position: relative; direction: ltr; display: block; font-size: 11pt; font-family: Calibri, Calibri_MSFontService, sans-serif; vertical-align: baseline;"> <p>Focus on the customer by going beyond their requirements to address their true needs </p> </li> <li style="margin: 0px 0px 0px 24px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow: visible; cursor: text; clear: both; position: relative; direction: ltr; display: block; font-size: 11pt; font-family: Calibri, Calibri_MSFontService, 'Times New Roman', sans-serif; vertical-align: baseline;"> <p>Know your competition through research and analysis </p> </li> <li style="margin: 0px 0px 0px 24px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow: visible; cursor: text; clear: both; position: relative; direction: ltr; display: block; font-size: 11pt; font-family: Calibri, Calibri_MSFontService, sans-serif; vertical-align: baseline;"> <p>Write persuasively to develop a winning business proposal </p> </li> <li style="margin: 0px 0px 0px 24px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow: visible; cursor: text; clear: both; position: relative; direction: ltr; display: block; font-size: 11pt; font-family: Calibri, Calibri_MSFontService, 'Times New Roman', sans-serif; vertical-align: baseline;"> <p>Plan and use a repeatable proposal process </p> </li> </ul> </div> </div> <div style="margin: 0px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; font-family: 'Segoe UI', 'Segoe UI Web', Arial, Verdana, sans-serif; font-size: 12px;"> <div style="margin: 0px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; position: relative;"> <ul style="margin: 0px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow: visible; cursor: text; font-family: verdana;"> <li style="margin: 0px 0px 0px 24px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow: visible; cursor: text; clear: both; position: relative; direction: ltr; display: block; font-size: 11pt; font-family: Calibri, Calibri_MSFontService, 'Times New Roman', sans-serif; vertical-align: baseline;"> <p>Incorporate a lessons learned aspect to your proposal process </p> </li> <li style="margin: 0px 0px 0px 24px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow: visible; cursor: text; clear: both; position: relative; direction: ltr; display: block; font-size: 11pt; font-family: Calibri, Calibri_MSFontService, 'Times New Roman', sans-serif; vertical-align: baseline;"> <p>Use tools and templates to accelerate your proposals </p> </li> <li style="margin: 0px 0px 0px 24px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow: visible; cursor: text; clear: both; position: relative; direction: ltr; display: block; font-size: 11pt; font-family: Calibri, Calibri_MSFontService, sans-serif; vertical-align: baseline;"> <p>Motivate and lead your proposal team to ensure they’re on the same page </p> </li> </ul> </div> </div> <div style="margin: 0px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; font-family: 'Segoe UI', 'Segoe UI Web', Arial, Verdana, sans-serif; font-size: 12px;"> <div style="margin: 0px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; position: relative;"> <ul style="margin: 0px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow: visible; cursor: text; font-family: verdana;"> <li style="margin: 0px 0px 0px 24px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow: visible; cursor: text; clear: both; position: relative; direction: ltr; display: block; font-size: 11pt; font-family: Calibri, Calibri_MSFontService, sans-serif; vertical-align: baseline;"> <p>Use graphics to enhance your proposals </p> </li> </ul> </div> </div> <div style="margin: 0px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; font-family: 'Segoe UI', 'Segoe UI Web', Arial, Verdana, sans-serif; font-size: 12px;"> <div style="margin: 0px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; position: relative;"> <ul style="margin: 0px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow: visible; cursor: text; font-family: verdana;"> <li style="margin: 0px 0px 0px 24px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow: visible; cursor: text; clear: both; position: relative; direction: ltr; display: block; font-size: 11pt; font-family: Calibri, Calibri_MSFontService, 'Times New Roman', sans-serif; vertical-align: baseline;"> <p>Learn ways to automate your proposal development process </p> </li> <li style="margin: 0px 0px 0px 24px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow: visible; cursor: text; clear: both; position: relative; direction: ltr; display: block; font-size: 11pt; font-family: Calibri, Calibri_MSFontService, 'Times New Roman', sans-serif; vertical-align: baseline;"> <p>And a whole lot more </p> </li> </ul> </div> <div style="margin: 0px; padding: 0px; user-select: text; -webkit-user-drag: none; -webkit-tap-highlight-color: transparent; overflow: visible; cursor: text; clear: both; position: relative; direction: ltr;"> <p>Additionally, you’ll gain access to ten templates for building a proposal, find out ten common misconceptions about bids and proposals, and add a compiled list of online resources to your toolset. Grab a copy of Writing Business Bids & Proposals For Dummies to start sharpening your proposal writing skillset. </p> </div> </div>
- Autor: Charlie Divine / Neil Cobb
- Seitenzahl: 432
- Format: PDF
- DRM: hard-drm (mit Kopierschutz)
- Erscheinungsdatum: 31.05.2016
- Herausgeber: WILEY